Sunday, 31 July 2016

Summary


Internet commerce is the processes business-related connections and sales through the Internet. Like traditional commerce, internet commerce can be business to business, business to consumer and consumer to consumer. The difference we have highlighted in this presentation is what Rifkin (2001) calls a shift from traditional commerce or what he describes as from, “industrial production to cultural production” (p.7). This fast-moving, consumer-lead landscape has left traditional commerce behind as a population of consumers buck trends and develop sharing and networked communities and services such as ridesharing app, Uber.


Ride sharing is very new to Australia and its business model is at odds with traditional models and economic practises. They industry has struggled to keep up with the sharing economy where the transactions occur on a horizontal than hierarchial model.


In our report, we have reported on Uber and how this organisation stepped away from the traditional model of commerce and transport through smart phone technology. The Uber app has given users greater flexibility and choice. They are connected with drivers through an application that offers a low cost, easy to book and cashless transaction that many find preferable to cash or card transactions at their destination.


Since Uber’s entry into the market in 2014, the ride sharing application has gathered many fans, as well as critics who would prefer to see it drivers off the road. Uber has worked around sometimes draconian laws and regulation while governments and competitors fish for answers to the sharing economy. Laws that govern economics stay the same, however their application  to the sharing economy is only now beginning to catch up.


We have examined the business model of Uber and how it exhibits similar behaviours to its users.  Uber has connected with business in order to get where it wants to go. Partnerships with Internet giant, Google for instance has afforded the company the capital it needs to expand into international markets, working with local regulatory bodies to further its reach.
With expansion inevitabley comes conflict and working in international markets brings with it considerable barriers in penetrating a market and working in harmony with its users and drivers, especially in terms of cultural shifts such as the servant/master relationship in some countries. Added to this, competition in world markets is not homogenous, and competitors strategies different in different markets. Governmental regulation too creates concern for the company as transparency and ethics differ from country to country. Uber too, has been taken to task for the treatment of its drivers and how its review systems work for those drivers it deems to have fallen foul of its own regulations.
The implication for Uber is how it manages Internet commerce within the regulations of so many different markets all the while managing to continue to grow and expand. Test.

Friday, 29 July 2016


References



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Goldhaber, M.H. (1997). The Attention Economy and the Net. First Monday. 2 (4-7), April. Retrieved from: http://firstmonday.org/htbin/cgiwrap/bin/ojs/index.php/fm/article/viewArticle/519/440
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Hyder, Y. (2014, February 7). Uber's Evolution: From San Francisco to International Disruption. Retrieved from http://www.tc.umn.edu/~ssen/IDSC6050/Case15/Group15_index.html

Inc.com. (2015). 23 Crazy Facts About Uber, the $51 Billion Startup Success. Retrieved from www.inc.com/larry-kim/23-crazy-facts-about-uber-the-51-billion-startup-success.html
Jericho, G. (2016). The dark side of Uber: why the sharing economy needs tougher rules | Greg Jericho. the Guardian. Retrieved 30 June 2016, from https://www.theguardian.com/business/grogonomics/2016/apr/18/uber-airbnb-sharing-economy-tougher-rules-australia
Kieler, A. (2016). Uber Adding Pandora Integration For Drivers; Offers Six Months Of Ad-Free Service. Consumerist. Retrieved 30 June 2016, from https://consumerist.com/2016/06/27/uber-adding-pandora-integration-for-drivers-offers-six-months-of-ad-free-service/
Lewis, D. (2015). Uber offers to share travel data in exchange for regulation. ABC News. Retrieved 29 June 2016, from http://www.abc.net.au/news/2015-02-13/uber-offers-to-share-travel-data-in-exchange-for-regulation/6091730
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Mangalindan, J. (2012, February). The trials of Uber - Fortune. Retrieved from http://fortune.com/2012/02/02/the-trials-of-uber/
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Quartz. (2015). Uber is logging 1 million daily rides in China—as many as the rest of the world, combined — Quartz. Retrieved from http://qz.com/426561/uber-is-logging-1-million-daily-rides-in-china-as-many-as-the-rest-of-the-world-combined/
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Rempel, J. (2014). A Review of Uber, the Growing Alternative to Traditional Taxi Service. Retrieved from: http://www.afb.org/afbpress/Pub.asp?DocID=aw150602
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Monday, 11 July 2016

Team member diaries



Date (week commencing)
Task
In-Progress or Completed
Sarah's Diary Entry


Week 1 30th May
Form Group quickly to begin working on assignment ideas and plan
Completed

Do A1 - review of software
Completed

I sent an email and spreadsheet to the team via Google Drive
Completed
Week 2 6th June
Team meetings via Skype commenced - Propose and decide on best communication methods for the team
Completed

Begin Assignment 2 with the group and identify roles and responsibilities
Completed
Week 3 13th June
Weekly team meeting and discussion on assignment 2
Completed

Submit A1 via turnitin and wikidot
Completed
Week 4 20th June
Weekly team meeting via Skype
Completed

Additional team meeting for completing the project plan
Completed

We continued information sharing via facebook groups app on Uber and ideas/concerns
Completed
Week 5 27th June
A2 Project Plan Due - Submitted
Completed

Weekly team meeting via Skype
Completed

Adhoc meeting to discuss project plan
Completed

Continued working on Report for A3
Completed
Week 6 4th July
Continued working on Report for A3
Completed

Weekly meetings involving weekly conent reviews and checkins
Completed
Week 7 11th July
Continued working on Report for A3
Completed

Weekly meetings involving weekly conent reviews and checkins
Completed
Week 8 18th July
Draft due for A3 Report
Completed

Weekly team meeting via Skype
Completed
Week 9 25th July
A3 Report and Diary Due - I had completed my Section 4. received notification on Monday Timothy was leaving the unit due to illness, request was made to have a 1 week extension to cover his workload.
Completed
Week 10 1st July
Dividing of tasks across the team for general tidiness of the assignment performed and bringing it all together with the added research to cover for the loss of a team member
Completed
Mikaela's Diary Entry


Week 1 30th May
Our group formed on the discussion board early in the week. We quickly introduced ourselves, answering a variety of questions via email that Sarah organised. Sarah and myself had a casual meeting via text messages. I brought up the idea of making a Facebook group, for quick responses between team members.
Completed
Week 2 6th June
Week 2 was a quieter week for our group. We all shared which software collaboration we would be evaluating. I decided to evaluate Asana. We started to discuss ideas for our assignment two/three.
Completed
Week 3 13th June
I wrote a post on our Facebook page that we should have a meeting soon regarding the project plan. Our team leader Sarah had mentioned to me last week that we should do a live online collaboration with the whole group for the Project Plan. I decided to bring this up on Facebook so that we could really get started on the assignment and start putting our heads together as a team to come up with an idea.
Completed
Week 4 20th June
This week we had two meetings for the assignment 2 Project Plan. One on Monday night and one on Thursday night. I nominated myself to be the minute keeper, and did so for both meetings this week. I shared the minutes on Google Docs and Facebook for those that could not attend to read over. I also spent time this week going through my nominated reading on Network Economies- The Impact of Mobile Connectivity and Big Data on the Network Economy. We have decided to share a summary with our group for each of our nominated readings on Google Docs.
Completed
Week 5 27th June
With assignment 2 due this Friday, we decided it would be best to have a meeting on Monday night to go over our project plan, ensuring we were all on the same page. We thoroughly went through the plan as a team, with Sarah using our ideas from previous meetings to make it all come together. I continued on with the readings for sharing and attention economies, and shared these with the team on Google Docs.
Completed
Week 6 4th July
This week I began researching and creating a draft on the Network and Attention economies for assignment three, going through the readings that were provided by Skye on the group discussion board, as well as externally researched articles.
Completed
Week 7 11th July
I completed all of my outstanding tasks this week – I put my content on Google Docs, which included a summary of the network economy, attention economy, and a timetable of Uber’s growth. Sarah and I had a meeting- I am to be away for the whole of next week in the lead up to the assignment being due. We discussed what still needed to be done to make the assignment come together. I also informed Sarah of the tasks I had completed.
Completed
Week 8 18th July
This week I have been away. I completed my work before going away as to not put the team behind.
Completed
Week 9 &10 25th & 1st July
One of our group members has left the unit, and we have been given an extension. Sarah set up on Google Docs the remaining tasks, which were divided up between the group. I assisted where needed with the outstanding tasks, and any other areas where the group needed help.
Completed
Hanan's Diary Entry


Week 1 30th May
First week was a bit of a challenge trying to ascertain how to form the groups and communicate with one another as well as negotiate the course format and instructions. Communications between team members got off to a good start we mainly used email at this stage (on my part)
Completed
Week 2 6th June
In week two I started to negotiate my way around the wiki and tried to ascertain which platform I was interested in researching. I found the whole process of posting on Blackboard, communicating with the team, as well as researching and trying to get a handle on the requirements a bit of a challenge. The team leaders and all members were very supportive and helpful.
Completed
Week 3 13th June
In week three my main focus was on trying to research and understand my platform Wiggio. Sarah and Mikela were working on meetings and I kept abreast through the facebook group regarding the upcoming team project. I also communicated with the team via email and messenger as I was finding everything a bit confusing.
Completed
Week 4 20th June
In week four I chose to summarise
Network Economy
Reference
Kelly, K. (1997, September). New Rules for the New Economy: Twelve Dependable Principles for Thriving in a Turbulent World. Wired, 5(9). Available:http://www.wired.com/wired/archive/5.09/newrules_pr.html.
This week there were two allocated meetings for the assignment 2 Project Plan.
Completed
Week 5 27th June
In week five I contacted Skye as I was feeling that so far my grasp of the subject matter was not where I wanted it to be and I was getting side tracked. I also had to redo assignment Number one because I had misunderstood the instructions. And I continued reading and summarising my chosen articles as well as preparing some preliminary research into the Uber platform.
My readings were
Review for Attention Economy
Terranova, T. (2012). Attention, the economy, and the brain. Culture Machine, 13, 1–19.

Review for Sharing Economy
Belk, R. (2014). You are what you can access: Sharing and collaborative consumption online. Journal of Business Research, 67(8), 1595–1600.
Completed
Week 6 4th July
After the feedback from skye I started seriously researching how our Chosen Platform (Uber) tied into the course material and I prepared some slides as an overview of the history and what the Business was about.
I also wrote some pointers for the group on how to progress and what we could research and posted in on Google docs and a link on the Facebook page.
Completed
Week 7 11th July
This week I completed as much initial research as i could because I was due to travel for 10 days and was not sure how much time or Internet facilities would be available to me.
So I posted all my research for the team to peruse I included feedback from our tutour and hoped for the best.
So I had all the slides on the history of Uber and the overview of the company on fb and google docs
As well as situating this online platform within the three sharing economies of which I chose the sharing economy, and Uber as a global business. As well as some background information.
Completed
Week 8 18th July
Early in the week I contacted the team to let Sarah know I would be away from 22nd of july till the 31st of August. I did as much as I could before leaving.
Completed
Week 9 &10 25th & 1st July
Got in on the 31st and pulled an all nighter completing diary and cleaning up my initial work and adding references
I completed the introduction to the project
The Team
The Project
The Product
The Distribution
A Brief History
The Shared Economy Model
Long-term Challenges and Sustainability
Market Strategy
Global Expansion
References
And slides
Completed
David's Diary Entry


Week 1 30th May
First week was a bit of a challenge trying to ascertain how to form the groups and communicate with one another as well as negotiate the course format and instructions. Communications between team members got off to a good start we mainly used email at this stage (on my part). The team agrees to a Facebook book to keep track of updates and Sarah assigns admin roles to all. She also develops a project plan and group document to distribute tasks.
Completed
Week 2 6th June
Wikidot is totally new to me and as first glimpse I feel it’s as close to HTML coding as I’d like to get. Fortunately, the blackboard provides a lot of support information and by the end of this week I’m better familiarised with the system. I choose Yammer, a private social media program built by Microsoft. Yammer is very similar to Facebook and I’m familiar with it as I proposed it for a project when I worked for Metro Trains, Melbourne. I send my assignment through Turnitin and hope for the best.
Completed
Week 3 13th June
The team sets up its first collaboration meeting via Skype in order to develop a task list and assign to members. The discussion goes well with Sarah, Mikaela and me able to make it. Mikaela is kind enough to take minutes of the meeting for members unable to attend. This week I begin my readings on the sharing economy. I listen to the ‘Against the Grain’ podcast for its references to workers and the impact Internet commerce will have on all sectors of the business world. I also read Goldhaber’s ‘The Attention Economy on the Net’.
Completed
Week 4 20th June
at our weekly meeting, the team discussed the presentation mode we wish to use. As most of the team are on gmail I proposed blogger, although Wordpress may be a more viable option. Sarah posts our project plan and supporting documents which are of real help.
Completed
Week 5 27th June
I read through Hanan’s readings on the network economy. Sarah continues to be a star performer and proposes our project which maps out the schedule of tasks. The team confirms which readings from the Sharing, Networking and Attention Economy we will each take. A meeting is scheduled for 30 June where we discuss the project plan and assign tasks.
Completed
Week 6 4th July
With our project plan the team gathers to start to put together the final report. Hanan produces some amazing infographics and we’re on our way. We pass a meeting for this week instead concentrating on our assignments.
Completed
Week 7 11th July
Some concerns around grades from the assembled. The group meets to discuss the grade and consensus is we did well considering the word count which proved a little restrictive.
Completed
Week 8 18th July
Working through assignment.
Completed
Week 9 25th July
Tim unfortunately has to leave the group so we press on with a week’s extension.
Completed
Week 10 1st July
Team presses on with assignment with extension.
Completed